The lead capture page gathers a prospect’s contact details which then enables you to stay in touch with them. Creating a list of prospects is one of the most significant aspects of building a successful internet business. Here are 10 basic principles that each lead capture page needs.
1. Effective Autoresponder Software
Your squeeze pages need to work with an email marketing. Autoresponder software will catch, manage and store the prospects contact details, usually their particular email. Engage builder will send information about autopilot to people when they get into their email address on your squeeze page.
2. Give Away Something Of Value Free of charge
Provide your prospects value for free, like an lead grab bonus, statement or video series in substitution for their email address. Keep in mind that in case you give away something with hardly any benefit to your product, they will view your business as being the same.
3. Are You Solving Problems?
Your lead capture page needs to obviously show how your service or product can solve a problem to your target audience. If you can help a prospect, they will want to know even more about you.
4. An Awe-inspiring Headline
If the headline in your lead capture page does not catch the interest or interest of the audience, your page will be overlooked. Focus on the benefits of your products or services and try various head lines and see what works best.
5. Does Your Text Give Even more Benefits?
The text needs to show how valuable your services or products really is. Also check your textual content for spelling and sentence structure. Your prospective customers will be switched off by poorly written duplicate and bad spelling.
6. Professional Design
Your squeeze page is generally the very first contact that the potential customer has with your organization. If it looks disorganized or perhaps does not load properly it is going to impact your response price.
7. Know Your Target Audience
The hard work to produce a great squeeze page may very well be a waste of time and money if you are not producing any sales. Make sure that the traffic you direct on your page is from your potential audience. (more…)